Your launch shouldn't start on launch day. The pre-launch period is crucial to finding your target
customers, warming them up, and making sales.
This is how to use social media to launch your next creative project, the right way!

No more rushing your launches feeling unprepared and confusing your customers.
Everything you need for your most successful launch yet is one click away! 
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Increase sales and have customers clicking "Buy now!"
Special one-time offer, only $12!
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In just a few minutes, you'll have access to:What you need to know when setting a launch date and goals for your launch
How to use social media to warm up your audience so they are ready to buy during launch week
The can't-miss updates you need to make on social media when prepping for a launch
How to collaborate with others during your launch, including getting early reviews, media coverage and more to help you get in front of a new audience
Launching a preorder campaign (make sales BEFORE your product is even available!)
Setting up a successful launch event to build community and excitement for the new product
The post-launch process & evaluating the success of your launch so your launches continue to grow!
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- launch email copy
- caption templates
- social media graphic templates (editable in Canva)
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- Who is this best for?This course is best for any creative who sells a product, like a book launch, art launch, album launch or other creative work like handmade products.
The course is based on my step-by-step launch method that's gotten me over 1000 preorders on my last two book launches, and hundreds of orders during launch week! - What is the course format?The course contains 5 modules of professionally produced videos! Each video has a course transcript and closed captioning.
Some modules include a PDF workbook.
The email and caption templates are delivered via an editable Google Doc and the social media templates are in Canva. (You can customize them with a free Canva account!) - How long will it take me to get through the course?You can get through the video content in just under an hour! However, I recommend taking time to pause and brainstorm and plan your next launch to really get the benefits.
Watching the videos is quick but taking action is what will help your launch be successful! - Can't AI just write my launch plan for me?Here's the thing about AI: it can give you a generic framework, but it can't give you the insight that comes from nearly a decade of experience launching creative products and helping thousands of creatives do the same.
The strategies inside The Lifetime Launch come from my own launches, the ones that generated hundreds to thousands of preorders and orders, and from watching thousands of my students apply these exact methods to their own books, albums, artwork, and handmade products. That kind of expertise is something no algorithm can replicate, which is exactly why these strategies work when a generic Google search or a ChatGPT prompt leaves you guessing.
This is proven, tested, road-mapped guidance from someone who has been in the trenches with thousands of creatives just like you, and that's what you're getting here inside The Lifetime Launch. - I have another question not answered here.Please send an email to support@shelbyleigh.co and we'll be happy to answer!


